"Adapt to Changes, Expand New Horizons in Foreign Trade! The 33rd East China Import and Export Fair Kicks Off with Grand Opening"

2025 03/07

On March 1, 2025, the 33rd East China Import and Export Fair (ECIEF) grandly opened at the China Financial Information Center.

As China's premier foreign trade event, ECIEF 2025 will run from March 1 to 4 at the Shanghai New International Expo Center, focusing on textile, apparel, and light industry sectors to deepen opening-up and cooperation while showcasing the vitality of China's foreign trade transformation and achievements in high-quality development.

I. The structure of exhibiting enterprises is optimized, and a large number of innovative achievements emerge intensively.

The exhibition area of the 33rd East China Import and Export Fair (ECIEF) this year reaches 115,000 square meters. It consists of four major professional sub-exhibitions, namely the Garment and Apparel Exhibition, the Textile Fabric Exhibition, the Household Goods Exhibition, and the Decorative Gifts Exhibition, as well as the Cross-border E-commerce Zone and the Overseas Exhibition Zone.

Covering 10 exhibition halls, the total number of exhibition booths exceeds 5,100, attracting 3,250 domestic and overseas enterprises to participate in the exhibition.

A large number of new products and technologies have emerged. Among the exhibitors of this year's East China Import and Export Fair (ECIEF), the proportion of national high-tech enterprises, specialized and sophisticated "little giants", and leading enterprises in niche industries has increased significantly, and the "newness" content of the exhibitors has been continuously rising.

The exhibits cover cutting-edge fields such as smart home, green materials, and professional clothing. The cross-border integration and technological innovation have become the highlights.

Meanwhile, to encourage innovation, 44 enterprises were awarded the "Product Innovation Award of the East China Import and Export Fair" at the opening ceremony in the morning.

These award-winning enterprises cover new fields such as smart home and green materials, demonstrating the vigorous momentum of China's foreign trade, which is characterized by continuous innovation and resilient progress.

In addition, this year's East China Import and Export Fair will continue to set up an overseas exhibition area in Hall W5. The exhibition area of this overseas zone is 11,500 square meters, with a total of 450 booths.

It is divided into exhibition areas for countries and regions such as Japan, South Korea, Southeast Asia, Pakistan, and Nepal. It has attracted 364 enterprises from 13 countries and regions to participate in the exhibition.

II. The Scale of Purchasers Has Steadily Increased, with Purchasers from Emerging Markets Accounting for Over Half.

This year's East China Import and Export Fair (ECIEF) focuses on creating an efficient supply-purchase matching platform. Through diversified investment promotion channels and precise services, it helps global buyers and exhibitors achieve efficient cooperation.

On the first day of the exhibition, two matching meetings were held, namely the Europe and America Special Session and the Garment and Apparel Special Session. The matching area was bustling with people.

The Garment and Apparel Special Session attracted a large number of purchasers to stop and negotiate. Among them, purchasers from countries along the Belt and Road Initiative and Southeast Asian regions accounted for more than half.

The procurement matching meeting has become an important window to respond to the dividends of the Regional Comprehensive Economic Partnership (RCEP) and deepen the coordination of the industrial chains between China and ASEAN.

In addition, this year's exhibition launched online interaction at an early stage. Relying on social media matrices at home and abroad such as the official website, TikTok, and WeChat Channels, a series of short videos titled "Straight to the East China Import and Export Fair — Dialogue with Industry Pioneers" were intensively released before the exhibition, precisely reaching the target purchasing groups.

III. The Integration of Domestic and Foreign Trade Accelerates, and the Dual Circulation Pattern Is Deeply Promoted

As an important platform for implementing the country's "dual circulation" strategy, this year's East China Import and Export Fair (ECIEF) has accelerated the systematic pace of integrating domestic and foreign trade. Among the exhibiting enterprises, 552 enterprises, accounting for approximately 17%, are deeply engaged in both export and domestic sales expansion.

Relying on the technological accumulation and brand advantages in the international market, these enterprises introduce high-quality products into the domestic market to meet the needs of consumption upgrading.

At the same time, more than 120 platforms and service providers have gathered at the cross-border e-commerce exhibition area, covering sectors such as comprehensive platforms, intelligent logistics, and AI product selection.

Relying on the cross-border e-commerce exhibition area, digital means are used to break down the barriers between domestic and foreign trade and reduce the market transformation costs of enterprises.This is conducive to giving rise to more exemplary models of coordination between domestic and foreign trade.

华交会的下一届举办时候？

Previous:From cars to charge clothes, the rise of domestic goods behind "Lei Jun's style"

Next:Fabrics China Demonstrate the vitality of design innovation!